Tecate: Los Ángeles Lindo y Querido
Song and Music Video
Branded Content
Influencer Marketing
Experiential
To celebrate Mexican-Americans from Los Angeles we created an anthem that really spoke to their hearts. In a bold move we took the most popular Mexican song, México Lindo y Querido, and made it Mexican American: Los Ángeles Lindo y Querido. Musicians from Los Angeles wrote their own version of the song based on their experiences growing up Mexican American in their hometown.
Music Video
Behind The Scenes








